The Dominican Republic has now experienced a rebirth of the natural hair movement, all thanks to Miss Rizos, also known as Carolina Contreras. Her salons are unique because she not only seeks to style hair but to also help the women who walk in feel good in their own skin and accept their natural hair as being beautiful. She has since teamed up with Unilever, in hopes of using their co-joined effort to create a self-love and acceptance movement for women. It has been an incredible experience for both her and the lives of the women she has impacted.

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Key Takeaways:

  • Miss Rizos started a revolution of sorts when she opened the first natural hair salons in her hometown in Santo Domingo in 2014.
  • Because Contreras has become a great force in the natural hair community for fighting stereotypes, Unilever partnered with her on their #QueTeMueve campaign.
  • The QueTeMueve campaign was particularly important to Contreras because whatever she does, she wants to inspire people and the campaign made that possible.

“The natural hair movement in the US has been gaining steam for a while, but it was Carolina Contreras, aka Miss Rizos, who really launched it in her birthplace of the Dominican Republic.”

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